Consulting for brands that need a steady point of view, not another full-time hire.
I become the perspective your work gets checked against, reviewing what your team and vendors produce so it all traces back to one vision. Mostly guidance and review, with room for me to execute a piece myself when it matters that it's in my hands directly.
What This Looks Like: A monthly retainer, biweekly reviews plus async feedback, revisited each month so it stays useful, not open-ended.
For a specific launch, campaign, or shoot.
I set the visual point of view and hold it through the process, not running shoot logistics, but making sure everything on set and after it feels cohesive and aligned with the vision.
What This Could Look Like:
For packaging, print, and web that feel as intentional as the rest of the brand.
Hands-on graphic design work, this is where I'm making things myself, not directing someone else's execution.
What This Could Look Like:
Full identity systems (logo, brand guidelines) available, reach out at hello@madeleine.work if this is what you need.
For brands who need clarity before anyone designs a single asset.
A focused engagement to define your brand's narrative, positioning, messaging and point of view, the thing every downstream design and content decision should trace back to.
What it looks like: 2–4 working sessions over 2–3 weeks, ending in a positioning document you can hand to designers, writers, or your team.
For a fast, focused look at where your brand stands.
A quick diagnostic, not a deep strategy engagement. I look at your current visual identity and voice, flag what's inconsistent or working against you, and hand back a list of recommended next steps.
What it looks like: 7-day turnaround. One intake call, then a written audit with clear next steps, no open-ended sessions.
For a second opinion, not a project.
A no-commitment way to work with me. Office hours are for those smaller design decisions, a piece of messaging, a direction you're not sure about, a quick design change. No retainer, no scope document, just focused time.
What it looks like: Single sessions, or a discounts available if you are interested in multiple sessions.
<p class="svc-intro">How I work.</p><p class="svc-desc">Every project starts with questions. I want to understand why your brand exists before I decide what it should look like, so the finished work looks like your brand and no one else's.</p><div class="svc-process-steps"><div class="svc-step"><span class="svc-step-num">01</span><div class="svc-step-body"><p>Inquiry & Fit</p><p class="svc-step-text">We start with a short call to talk through the project and make sure the scope and timing work for both of us.</p></div></div><div class="svc-step"><span class="svc-step-num">02</span><div class="svc-step-body"><p>Discovery</p><p class="svc-step-text">I ask questions. Why does this exist? Why do you want it in the world? What sets it apart? What have you tried, and what has felt off? The answers shape everything that follows.</p></div></div><div class="svc-step"><span class="svc-step-num">03</span><div class="svc-step-body"><p>Direction & Refinement</p><p class="svc-step-text">I bring my eye to those answers and present one considered creative direction, instead of a dozen options. We refine it together from there.</p></div></div><div class="svc-step"><span class="svc-step-num">04</span><div class="svc-step-body"><p>Handoff</p><p class="svc-step-text">You leave with final files and guidelines your team can use right away, plus the context to extend the work on your own.</p></div></div></div>
I take on a limited number of projects each year. If you want to work together, send me a few lines about your brand, what you're working on, and where it feels stuck. I'll reply within a few days.
Contact me at hello@madeleine.work.
